Attitude for Survival™.
based in Los Angeles, California was
founded by Sam Deratani.

In an effort to bring common-sense based
self defense techniques to the lay audience,
the founders of Attitude for Survival™ produced a self-defense video titled "Attitude for Survival".
This begins an innovative approach of teaching self-defense to an audience with no prior martial arts experience.

Attitude for Survival™ host and presenter, Cynthia Rothrock, is a Five Time Weapons Champion and a member of both the Black Belt Hall of Fame and the Inside Kung-Fu Hall of Fame.


Most People work all their lives to achieve financial
status or other goals, and often overlook
the importance of their
personal safety.

Most people fail to realize that safety
means existence, and the condition of
one's existence. Now is the time to
make your personal safety
a priority in your life.

Sam Deratani

Sam Deratani - Author/Founder
Sam Deratani started his Martial Arts career at the age of thirteen. He mastered Tae Kwon do and served as a national coach at the age of twenty.

He taught the art of Tae Kwon do throughout his college years as a self defense course within the college curriculum.

Sam Deratani holds a sixth degree black belt in Tae Kwon do with over thirty years experience in learning and teaching Martial Arts.
Cynthia Rothrock - Celebrity Host

Cynthia Rothrock is one of the greatest martial arts/action film stars in the world, few other performers can match her presence and energy on the silver screen. She is the undisputed "Queen of Martial Arts films".

Cynthia Rothrock is not only a great action star, but also an incredibly accomplished martial artist. She holds 5 Black Belts in various Far Eastern martial disciplines. These Arts include; Tang Soo Do (Korean), Tae Kwon Do (Korean), Eagle Claw (Chinese), Wu Shu (contemporary Chinese), and
Northern Shaolin (classical Chinese).

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